10: How to Turn Your Passion Into Profits with Sigrun

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Wondering how to get started on your business when you don’t know what your passion is?

In this episode, Sigrun, a CEO turned entrepreneur, explains how she created her business around her lifestyle.

Learn how to take the first steps toward building a business you love, even if you are not clear about your business idea yet.

Time Stamped

• [00:34] Introduction
• [01:06] Presenting Sigrun
• [02:02] Welcoming Sigrun
• [02:14] What is a lifestyle entrepreneur?
• [03:58] How did you start your business?
• [06:22] About starting a business without necessarily having a clear idea yet
• [08:48] Asking Sigrun how she found her first course attendees
• [09:22] How long did it take to be profitable?
• [10.04] Asking about the key elements that helped create her successful business

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• [11:06] Did you have any challenges while building your business?
• [13:08] About how to overcome challenges
• [13:47] How to know when a mastermind group is a good one to join?
• [15:52] How do you manage your time?
• [18:15] About having everything you want
• [18:56] Asking about Sigrun’s TEDx Talk in Zurich
• [21:18] Preparing the speech
• [22:27] How to be visible when running a business from abroad?
• [23:46] Sigrun’s programs
• [25:50] What to do if we are not clear about our passion?
• [26:46] Pros and Cons related to creating a business around a passion
• [29:18] Can people have multiple true callings?
• [32:34] About being the CEO of your own company versus someone else’s company
• [34:10] How could entrepreneurs get started on their business without a clear idea?
• [36:08] How to find more about Sigrun
• [36:47] Summary and action item: write down how you would like to feel and what you would like to do in a year from now

Show Notes

• Sigrun’s website
• Watch her TEDx talk here
• Book: “The Big Leap” by PhD Hendricks Gay

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